P&G FINE FRAGRANCE COUNTERS, 2009 while at FITCH
DESCRIPTION
Retail identity design for P&G's Fine Fragrance Counters across the A-Pac region. The counters incorporated fragrances from eight brands, whose brand identities had to be maintained while establishing an overarching visual identity.
ROLE
My involvement in this project ranged from the design and development of fixtures, space-planning and developing design intent packs for construction to site reviews and red-penning.
SKILLS
Sketching, Material Boards, Vectorworks, Cinema4D, Photoshop